Asset management since 2002

Welcome to Simplicity

Simplicity has been an authorized fund management company by the Swedish Financial Supervisory Authority since 2002 and actively manages 32 billion SEK.

With offices in Varberg, Stockholm, Gothenburg, and Palma, Simplicity offers asset management, advisory services, and investment management for institutional clients, companies, and individuals.

Additionally, we can provide tailored solutions for foundations and other organizations.

Our funds

Fixed income funds

We offer fixed income funds for those looking for returns at a lower risk. Our fixed income managers work according to a structured, fundamental analysis process in their management. We have been able to achieve a good risk-adjusted return through active management in all of our fixed income funds, and several of our funds have been awarded prizes.

Equity funds

We offer six equity funds and one balanced fund which, based on our investment philosophy, is characterized by risk awareness and a focus on long-term risk-adjusted returns. We search for the top stocks and quality companies based on profitability, value, risk and positive performance. Our managers keep their focus on facts and measurable factors with attention directed to companies’ performance rather than subjective judgments.

Copyright Simplicity AB 2023